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  • Tired of Mailchimp or Constant Contact? Here Are Better Email Marketing Alternatives for 2025

    by Leroy Bosch
    in Advice, Audience Engagement, Benefits of Email Marketing, Featured Posts, Mailstorm Platform

    If you’re feeling boxed in by the rising costs, clunky workflows, or limitations of ...

  • How to Use Mailstorm to Simplify Your Email Marketing Strategy

    by Leroy Bosch
    in Advice, Audience Engagement, Best Practices, Featured Posts

    Successful email marketing doesn’t have to be complicated. In fact, the more you can str...

  • Common Email Marketing Mistakes That Are Killing Your Campaigns

    by Leroy Bosch
    in Advice, Best Practices, Featured Posts

    Email marketing remains one of the highest-ROI strategies available to businesses today, b...

  • How Personalization Boosts Email Marketing ROI

    by Leroy Bosch
    in Advice, Best Practices, Featured Posts

    Generic emails are dead. In today’s world of email marketing, personalization is the dif...

  • Email Marketing Metrics You Need to Watch (And What They Mean)

    by Leroy Bosch
    in Advice, Audience Engagement, Best Practices, Featured Posts

    Measuring your email marketing campaigns isn’t optional—it’s essential. If you’re ...

  • The Ultimate Guide to Writing Email Campaigns That Actually Convert

    by Leroy Bosch
    in Audience Engagement, Best Practices, Email Content Issues, Email Marketing Basics, Featured Posts

    Email marketing isn’t just about getting into the inbox; it’s about making an impact o...

  • Why Segmentation Is the Secret Weapon in Email Marketing

    by Leroy Bosch
    in Advice, Audience Engagement, Best Practices, Featured Posts

    Most brands treat their email list like one giant crowd, sending the same message to every...

  • Subject Lines That Sell: How to Increase Your Email Open Rates

    by Leroy Bosch
    in Best Practices, Email Content Issues, Featured Posts

    In the world of email marketing, first impressions are everything—and that first impress...

  • The Power of Email Automation: Why It Matters More Than Ever

    by Leroy Bosch
    in Advice, Audience Engagement, Best Practices, Featured Posts

    Email marketing isn’t what it used to be—and that’s a good thing. Gone are the days ...

  • How to Build a High-Converting Email List from Scratch

    by Leroy Bosch
    in Audience Engagement, Best Practices, Featured Posts

    Starting an email list from zero can feel intimidating, but it’s actually one of the sma...

  • Why Email Marketing Is Still the King of Digital Marketing in 2025

    by Leroy Bosch
    in Best Practices, Featured Posts

    In an era filled with TikTok trends, Instagram influencers, and the endless buzz of social...

  • Why Your Email Campaigns Need a Sense of Humor (Yes, Really)

    by Leroy Bosch
    in Advice, Email Content Issues, Featured Posts

    You know what most emails sound like? A bad PowerPoint presentation read aloud by someone ...

  • Win-Back Campaigns That Actually Win (And Don’t Just Say “We Miss You”)

    by Leroy Bosch
    in Advice, Email Content Issues, Email Marketing Basics, Featured Posts

    Every email list has dead weight. Subscribers who stopped opening. Customers who ghosted a...

  • Email Deliverability Demystified: How to Stay Out of the Spam Folder

    by Leroy Bosch
    in Best Practices, Featured Posts

    Here’s your full-length, SEO-optimized blog post for Mailstorm, titled Email Deliverabil...

  • Inbox Real Estate: How to Design Emails That Grab Attention Instantly

    by Leroy Bosch
    in Best Practices, Featured Posts

    Here’s your full-length, SEO-optimized blog post for Mailstorm, titled Inbox Real Estate...

  • The Psychology of Clicks: How to Write CTAs That Convert

    by Leroy Bosch
    in Advice, Audience Engagement, Best Practices, Featured Posts

    Getting someone to open your email is one thing. Getting them to click—that’s where th...

  • Plain Text vs. HTML Emails: Which One Actually Performs Better?

    by Leroy Bosch
    in Best Practices, Featured Posts

    If you’ve been sending emails for a while, you’ve probably wrestled with the age-old q...

  • Stop Guessing: What Your Email Analytics Are Really Telling You

    by Leroy Bosch
    in Email Content Issues, Featured Posts

    our email’s been sent. Now what? You check your dashboard and see a few numbers staring ...

  • Your First 100 Subscribers: How to Build a Quality Email List from Scratch

    by Leroy Bosch
    in Best Practices, Featured Posts

    Everyone talks about growing an email list—but what if you’re starting with zero? No c...

  • The Lifecycle Email Game Plan: Nurture Leads from Hello to Sale

    by Leroy Bosch
    in Audience Engagement, Featured Posts

    Getting someone to join your email list is a win—but it’s not the win. Because signing...

  • Email Marketing Mistakes You Didn’t Know You Were Making (And How to Fix Them)

    by Leroy Bosch
    in Best Practices, Email Content Issues, Email Marketing Basics, Featured Posts

    ou’re doing everything by the book—emails are going out on time, your list is growing,...

  • How to Write Emails People Want to Read (Even on Mondays)

    by Leroy Bosch
    in Advice, Featured Posts

    Let’s be honest—most people hate Mondays. The inbox is overflowing. The coffee hasn’...

  • B2B Cold Email vs. B2C Campaigns: What You Need to Know

    by Leroy Bosch
    in Audience Engagement, Best Practices, Featured Posts

    Email marketing isn’t one-size-fits-all—and it really isn’t when it comes to B2B...

  • Stealth Segmentation: The Secret Sauce to Better Email Engagement

    by Leroy Bosch
    in Best Practices, Email Content Issues, Featured Posts

    If your email campaigns are underperforming, here’s a hard truth: it’s probably not yo...

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Recent Posts

  • Tired of Mailchimp or Constant Contact? Here Are Better Email Marketing Alternatives for 2025
  • How to Use Mailstorm to Simplify Your Email Marketing Strategy
  • Common Email Marketing Mistakes That Are Killing Your Campaigns
  • How Personalization Boosts Email Marketing ROI
  • Email Marketing Metrics You Need to Watch (And What They Mean)
  • The Ultimate Guide to Writing Email Campaigns That Actually Convert

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